May 6, 2024 by Mike Donoghue
I wanted to take a moment to address some misconceptions and clarify the true nature of our "Cash Guarantee" program, particularly considering recent discussions within the industry.
Over the last several years there has been considerable discussion surrounding the authenticity and efficacy of "The Cash Guarantee," with some viewing it as merely a marketing tactic. Allow me to set the record straight: Premium Mortgage Corporation pioneered this program, and its integrity remains paramount to us. Unlike others, we do not view it as a mere marketing ploy. When we make a guarantee, we stand by it.
Our loan officers exercise discretion and responsibility when utilizing this program because, ultimately, my name is associated with it. Since its inception, many have attempted to replicate our model, but none have matched our commitment to excellence.
To date, we have successfully closed over $400 million in cash guarantees, without a single deal failing to close. This success speaks volumes about the reliability and effectiveness of our program.
However, with success comes challenges. We have encountered instances where our good reputation has been exploited. For example, some agents have obtained a cash guarantee from us only to redirect the borrower elsewhere for a perceived advantage in terms of earnest money deposit. Our guarantee's strength lies in the mutual commitment of both parties, and we stand ready to support our clients, even if it means advancing equity when necessary.
Furthermore, we have encountered situations where properties under our cash guarantee were misrepresented in terms of their condition, leading to unexpected challenges. Nevertheless, we remain steadfast in our commitment to finding solutions and ensuring the success of every transaction.
It has come to my attention that competitors are attempting to emulate our program, claiming equivalence to Premium’s offering. I urge you to scrutinize the fine print, particularly regarding appraisal gaps and maximum exposure. The distinction between our product and imitations is clear, and I encourage you to seek feedback from your peers to validate this assertion.
In conclusion, I want to reaffirm our unwavering dedication to providing unparalleled service and support through "The Cash Guarantee" program. Should you have any questions or require further clarification, please do not hesitate to reach out.
